Senior Lifestyle Website Privacy Policy
Last Updated: 3/24/2026
Senior Lifestyle and its affiliates (“Senior Lifestyle,” “Company,” “we,” “us,” or “our”) respect your privacy. This Privacy Policy describes how we collect, use, disclose, and protect information about you when you visit or interact with our websites, online services, and related communications (collectively, the “Website”), including when you communicate with us by phone, email, chat, or SMS/text message.
Please read this Privacy Policy carefully. By accessing or using the Website, you acknowledge and agree to the practices described below. If you do not agree, please do not use the Website or provide us with Personal Information.
1. Scope of This Privacy Policy
This Privacy Policy applies to Personal Information we collect through the Website and related communications.
This Privacy Policy does not apply to:
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- Third-party websites, applications, or services that link to or are accessible from the Website.
- Information collected offline except where expressly stated.
- Information that is exempt from privacy notice requirements under applicable law (such as certain employment-related or legally exempt data).
- Certain medical or health information governed by other laws (such as HIPAA), where applicable.
2. Definitions
Personal Information (or “personal data”) means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household.
Personal Information does not include de-identified or aggregated data that cannot reasonably be used to identify you.
3. Personal Information We Collect
Depending on how you interact with us, we may collect the following categories of Personal Information:
A. Identifiers and Contact Information
Name, email address, mailing address, telephone number, and similar identifiers.
B. Account Information (if applicable)
Username, password, and account preferences if you create an account on the Website.
C. Communications
Information you provide through forms, surveys, chat features, emails, phone calls, or SMS/text messages. Communications may be recorded or retained where permitted by law.
D. Internet and Device Information
IP address, browser type, operating system, approximate location derived from IP address, pages viewed, referring URLs, and interactions with the Website.
E. Commercial and Service-Related Information
Information related to inquiries about our services, preferences, and related details you choose to provide.
F. Resident or Visitor-Related Information (where applicable)
Information you voluntarily provide such as emergency contact details, pet information, vehicle information, or other details related to services.
G. Financial Information (if applicable)
Payment card or bank information when necessary to process payments or provide requested services, typically handled through secure service providers.
H. Inferences
Inferences drawn from the information above to improve our services and communications.
4. How We Collect Personal Information
We collect Personal Information:
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- Directly from you when you complete forms, request information, communicate with us, or otherwise interact with the Website.
- Automatically through cookies and similar technologies when you use the Website.
- From third parties, including service providers, business partners, affiliates, lead generators, and publicly available sources, where permitted by law.
5. How We Use Personal Information
We may use Personal Information to:
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- Provide, operate, and improve the Website and our services.
- Respond to inquiries, requests, and communications.
- Communicate with you about our services, including marketing communications where permitted.
- Send transactional, administrative, or relationship messages.
- Analyze Website usage and trends.
- Maintain security, prevent fraud, and protect our systems.
- Comply with legal obligations and enforce our rights.
- Carry out any other purpose disclosed at the time of collection or with your consent.
6. How We Disclose Personal Information
We may disclose Personal Information:
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- To service providers and vendors that perform services on our behalf (such as website hosting, analytics, communications, marketing support, payment processing, and security).
- To professional advisors such as attorneys, accountants, and auditors.
- For legal or safety purposes, including complying with law, respond to lawful requests, or protect rights and safety.
- In connection with business transactions such as mergers, acquisitions, reorganizations, or asset transfers.
- Among affiliates where permitted by law.
- With your consent or at your direction.
We may also share de-identified or aggregated information that cannot reasonably identify you.
7. Cookies, Analytics, and Similar Technologies
We use cookies, pixels, and similar technologies to collect information automatically when you use the Website. These technologies help us:
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- Remember preferences and settings.
- Understand how visitors use the Website.
- Improve Website functionality and performance.
- Measure the effectiveness of our communications.
You can manage or disable cookies through your browser settings. Disabling cookies may limit certain Website features.
Analytics
We may use third-party analytics services, such as Google Analytics, to help us understand how users interact with the Website. These services collect information such as pages visited, time spent on pages, and general usage patterns. The information is used in aggregate and is not intended to directly identify you.
You may opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on or adjusting your browser settings.
We do not use session replay, keystroke logging, or similar technologies that record individual users’ real-time interactions with the Website.
8. Advertising, Sales, and Sharing of Personal Information
We do not sell Personal Information for monetary consideration.
Some privacy laws define “sale” or “sharing” broadly to include certain disclosures for targeted advertising or analytics. Where applicable, you may have the right to opt out of such activities.
We do not knowingly sell or share the Personal Information of individuals under 16 years of age.
9. Email, Phone, and Text Communications
If you provide your contact information, we may communicate with you by email, phone, or SMS/text message consistent with your preferences and applicable law.
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- You may opt out of promotional emails by following the instructions in those messages.
- You may opt out marketing text messages at any time by following the opt-out instructions provided.
- No mobile information will be shared with third parties or affiliates for their own marketing or promotional purposes.
- Text message opt-in consent will not be shared with third parties.
Even if you opt out of marketing communications, we may still send non-promotional messages related to your requests or our ongoing relationship.
10. Data Retention
We retain Personal Information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.
11. Your U.S. Privacy Rights
Depending on your state of residence and applicable law, you may have the right to:
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- Access or confirm the Personal Information we maintain about you.
- Request deletion of your Personal Information, subject to legal exceptions.
- Request correction of inaccurate Personal Information.
- Obtain a portable copy of certain Personal Information.
- Opt out of targeted advertising or certain disclosures.
- Limit certain uses of sensitive Personal Information (where applicable).
- Appeal our decision regarding your request.
We will not discriminate against you for exercising your privacy rights.
12. How to Exercise Your Privacy Rights
You may submit a privacy request by:
We may require identity verification before responding. We will respond within the timeframe required by applicable law.
If your state law provides an appeal right and your request is denied, you may appeal by contacting us at salesandmarketingfeedback@seniorlifestyle.com with the subject line “Privacy Appeal.”
13. Children’s Privacy
The Website is not directed to children. We do not knowingly collect Personal Information from children under 13 (or under 16 where required by law). If you believe a child has provided Personal Information to us, please contact us.
14. Do Not Track
Some browsers offer “Do Not Track” signals. The Website may not respond to all such signals. Where required by law, we honor applicable opt-out preference signals.
15. Accessibility
We are committed to making our communications accessible. To request this Privacy Policy in an alternative format or report accessibility barriers, contact us at salesandmarketingfeedback@seniorlifestyle.com.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The “Last Updated” date indicates when it was most recently revised. Continued use of the Website constitutes acceptance of the updated Policy.
17. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Senior Lifestyle
Email: salesandmarketingfeedback@seniorlifestyle.com
Mailing Address: 303 E. Wacker Dr., #2400, Chicago, IL 60601
Phone: 312-673-4333